Character 1 is the character Charlotte. she is the 'less cool' sister and we use her costume to connote this. She wears jeans and a hoodie, and other such casual clothing to show she is not bothered with her appearance. When at home and in pyjamas, they also are plain and boring. the difference between her clothing and her sisters shows the contrast between the two characters. Charlotte doesn't care about her appearance. Whereas Caitlin gives the impression she is a stereotypical popular teenage girl. We got the idea to keep Charlotte character dressed plain and simple to connote her characters personality from the film Mean Girls, because Cady Heron also dresses similarly and in Clueless, the new girl, Tai also has no idea about fashion and this represents her as uncool and 'clueless.' We wanted the same connotation for Charlottes character.
The character Caitlin wears a lot of make-up, a flowery and therefore stereotypical girly top. Tight jeans and stylish boots. When in pyjamas she wears an eye mask. we originally planned for this character to wear long pink, girly pyjamas but had to change this as we couldn't find any. She instead wore a branded Jack Wills t-shirt, showing she is fashionable and shorts. this is a stereotypical appearance for a popular teenage girl and would be relatable to many of the audience. We tried to show Caitlin as stereotypically popular by using her costume as iconography for her character. We got the ideas for Caitlin's costume through our research of other teen angsts. This particular idea came from Wild Child, more specifically the character Poppy Moore. Branded clothing and lots of expensive accessories, it connotes she is rich, spoilt and vain. This is the same connotation we hoped to achieve from the costume of Caitlin's character.


Character 4 is the new kid, he is represented as very plain and doesn't really know what is cool. we originally wanted the character to wear a plain shirt to show the contrast between character 3 and plain jeans and shoes. We then changed it however to him wearing all black. We did this to show he doesn't stand out and is straight away considered a 'nobody.' We also decided he should wear a plain, unbranded school bag, this was to represent his age and show it is school based.
Some excellent evidence here Danni, link to your research
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